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Summer Events


Adidas’ 9th annual adiCup soccer tournament in NYC was a great success with a record 28 teams from various creative platforms such as music, media, fashion and hospitality, including Opening Ceremony, V Magazine, UNDFTD, Ace & Co. and Freeman’s Sporting Club, competing on Saturday, May 22, on the main field at New York’s Pier 40.

2010 FIFA World Cup
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OUCH!

2010 FIFA World Cup
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The "Winners" of this years adiCup 2010:
adiCup Champion: Diner Old Boys
adiCup Runner Up: Supreme Records
adiCup Best Jersey: Opening Ceremony
adiCup Best Team Spirit: Psyop
 
The tournament continues globally with tournaments in Tokyo, Berlin and London though May and June.  The champions from each of the four cities will be invited to compete with each other at the adiCup 2010 World Finals at adidas headquarters in Herzogenaurach, Germany on June 26. 
 
The grand prize winning team of the adiCup 2010 World Final in Germany will be flown to South Africa to attend the 2010 FIFA World Cup™ final game on July 11, 2010

Over 2300 people, including Mary Kate Olsen and friends, stopped by to watch the teams compete..

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kelly osborne
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charolette ronson
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the ran ban event

ayness den
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